As per Tesla SWOT analysis, Tesla business model is a strong symbol of innovation and renewable energy solutions. Tesla business model is known for its high rate of innovation, especially as a world leader of introducing fully electric sports cars. Tesla is an American motor company which is powered by Silicon Valley. Tesla business model aims to become the most dynamic automotive company around the globe. Tesla business model focuses on using and utilizing alternate energy like solar to power cars. Moreover, Tesla focuses on producing hybrid vehicles and battery-powered cars.

Tesla business model specializes in hybrid vehicles and pioneering in utilizing sustainable energy options. The company has a great research and development team of professionals and engineers. Having Tesla business model of employing alternate energy options to power the cars, it has been considered one of the benchmarks in the green technologies and environmental revolution and is one of the prominent factors in Tesla SWOT analysis.

Tesla case analysis

Tesla was established by a group of engineers. Tesla is an American electric vehicle company in California. Tesla business model focuses on manufacturing electric vehicles’ battery energy storage from home to grid-scale. It was founded in the year 2003 by Mark Eberhard and Mark Tarpenning. Because of the Tesla business model adopted by the company, it has resulted in faster growth since 2019. Not only has the sales have increased, but Tesla has also registered many more achievements during the year 2019 by following a robust Tesla business model. Due to its ideal business model, it has enjoyed growth and popularity. Also, the Tesla business model focuses on sustainability and innovation.

Being a leader in both innovation and sustainability, Tesla business model concentrates on passenger safety, and the company’s model claim to be the safest in the world. Tesla business model of being an innovative company has led to its growing popularity among American customers. Tesla business model and Tesla product portfolio is large and includes a plethora of products like solar energy systems, battery packs, dual-motor power trains, energy storage products, and also includes products like the autopilot system. The following Tesla SWOT analysis or Tesla case analysis would help in revealing significant insight into all the aspects of the Tesla business model. Tesla SWOT analysis or Tesla case analysis will be focusing on strengths, weaknesses, opportunities, and threats that the company faces in the internal as well as external environment.

Tesla SWOT analysis or Tesla Case Analysis: Strength

Tesla SWOT analysis or Tesla case analysis includes the positive aspects that have reinforced the position of Tesla in becoming one of the dominant motor companies across the world. Some of the strengths as per Tesla SWOT analysis or Tesla case analysis that have resulted in the profitability, popularity, and expansion as per Tesla business model are as follows:

Top Employer Company: As per Tesla SWOT analysis or Tesla case analysis, it is one of the prominent factors that has led to Tesla in reaching remarkable successful heights. Tesla business model has been framed to focus on employees with diversity and innovation and having an encouraging culture. In recent times through the Tesla case analysis, the company has been listed as one of the leading companies to attract young job seekers having talent and innovative capabilities. Moreover, it was featured in Forbes as the best employer in 2019.

Leading in class electric cars:  As per Tesla SWOT analysis and Tesla case analysis, through a robust Tesla marketing strategy, the company has left many competitors far behind. Along with having structured Tesla marketing strategies, the range of cars manufactured by Tesla has been the best by covering maximum distances. Tesla is one of the top three in terms of the range of electric cars.

Top automotive company: Based on Tesla SWOT analysis and Tesla case analysis, through a strong Tesla marketing framework, the sales have also been increased manifolds every year. It has made Tesla one of the leading automobile brands. Due to the Tesla business model following innovation and advancement, it has led to increased sales and has moreover surpassed some exclusive automobile brands like Mercedes and BMW.

Innovative company: Based on Tesla SWOT analysis and Tesla case analysis, the company has the highest rate of innovation, along with employing finest Tesla marketing approach. The products have gained trust by having a wide range of innovative products like electric, semi-electric, and new sports cars.

Distribution channel: As per Tesla SWOT analysis and Tesla case analysis, Tesla marketing and distribution channel focuses on providing robust Tesla marketing and distribution channels. Besides focusing on the Tesla marketing and distribution channel, there are capacity expansion plans from Tesla

Monopoly: Based on Tesla SWOT analysis and Tesla case analysis, one of the Tesla marketing strategies is to cater to very niche segments in energy cars and electric cars. Such Tesla business model and Tesla marketing strategy have resulted in the company having a monopoly in the market. It has led to gaining higher growth than the competitors who have been in the industry for ages.

Tesla SWOT analysis for Tesla case analysis: Weakness

Based on Tesla SWOT analysis Tesla case analysis, some of the weaknesses that Tesla motors face are as follows:

Failing to meet the demands: Based on Tesla SWOT analysis, even after having a strong Tesla marketing framework, the innovation and complicated procedures of production may result in unbalanced supply and demand, thereby leading to failure to meet the demands of the consumers.

Complications in the manufacturing process: As per Tesla SWOT analysis, the innovation results in greater mechanical complications and production risk. Due to innovation and complicated procedures in the manufacturing process, Tesla faces frequent production and manufacturing delays when in terms of launching the new vehicles and other products in the market. Even after having a robust Tesla marketing structure, delay in the manufacturing and production process is one of the weaknesses of the Tesla business model.

Low volume production: According to Tesla SWOT analysis, Tesla is a leader in manufacturing alternative energy and electric cars but lacks in meeting higher production volumes of cars. Due to high innovations in technology, the Tesla business model faces challenges in terms of production and managing of resources resulting in less volume production.

Shortage of batteries: Based on Tesla SWOT analysis, the limited supply of batteries is one of the major weaknesses that has been a major barrier in increasing the volume of the production rate of Tesla automobiles. Moreover, a shortage of batteries has affected the vehicles’ sales and the energy storage system of Tesla.

Poor customer awareness: According to Tesla SWOT analysis, even though having exclusive products, the products of the company are extremely advanced, and therefore the majority of the customers are scared to invest in such technologically advanced products, which tend to be expensive as well. Also, Tesla marketing strategies and promotional strategies have affected sales. Therefore, it becomes very important to enhance Tesla’s marketing strategies as well as the promotional campaigns to make the customers aware of the benefits of driving an electric car.

Limited market presence: As per Tesla SWOT analysis, the company has a limited market presence. The company focuses mainly on the US market, whereas it is very little active in other parts of the country. Thus, Tesla needs to work on expanding its market and also should focus on Tesla marketing strategies to expand its customer base and market share, just like its competitors.

SWOT analysis of Tesla or Tesla case analysis: Opportunities

As per Tesla SWOT analysis, opportunities are those external factors that help the company to improve its management structure, business performance, and the overall growth. Some of the opportunities as per Tesla SWOT analysis are:

Affordable car models: Based on Tesla SWOT analysis, cars are comparatively expensive due to the unconventional and innovative products. However, Tesla has been working continuously to provide more affordable products with the latest innovation and technology. It has been identified as one of the excellent opportunities to expand the size of the market as well as its customer base.

Sales expansion in an untapped market: According to Tesla SWOT analysis, Tesla has presently been dominant in the US market and therefore has a significant opportunity to expand in the untapped markets like Asia where the markets are still unsaturated in terms of electric and alternative energy automotive.

Diversification: Based on Tesla SWOT analysis, diversification would help in improving the company’s performance, by establishing new business units to dampen business exposure to risk.

Introducing battery production technology in – house: As per Tesla SWOT analysis, one of the weaknesses is the lack of battery production resulting in lower production. Therefore, the company should venture into in- house battery production that would help increase production rate and reduce the production cost of the overall automotive production. Panasonic is the primary supplier of the batteries.

Tesla SWOT analysis or Tesla case analysis: Threats

As per Tesla SWOT analysis, the company faces major threats that can hinder the organization’s growth. Some of the threats as per Tesla SWOT analysis are:

Competition: As per Tesla SWOT analysis, the company faces cut-throat competition from both energy vehicles and self-driving technology hybrid cars. The competitors of Tesla are BMW, Mercedes, Audi, and Lexus, which are already well-established brands in the market

Product defects: As per Tesla SWOT analysis, the manufacturing process is a bit complex to introduce such innovative and advanced automotive. As a result, some of the vehicles of Tesla have some major defects, which has created a negative impression on the Tesla image.

Long-term confidence: Based on Tesla SWOT analysis, the company’s competitors are already well-established brands and, therefore, the company suffers from long-term confidence that the already existing companies have. It has resulted in slow business development and expansion of the company.

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Can you plagirize yourself or self-plagiarism is peculiar and is more interesting than ordinary plagiarism. Can you plagirize yourself or self-plagiarism is defined as the appropriation of the person, processes, ideas, words, or results without giving any proper credit.

What is Self Plagiarism or Can You Plagirize Yourself

Self-plagiarism, or can you plagirize yourself, is defined as a kind of plagiarism in which the author republishes his own work entirely or reuses a portion of a previously written text while writing new work. Writers often think they can reuse the work as they wish. As comprehended, the authors can not plagiarize themselves as the idea of can you plagirize yourself is not valid as they are not taking any ideas or words from someone else. However, the discussion continues: can you plagirize yourself? The ethical issue of whether can you plagirize yourself is very significant as it covers publishers’ copyright. Traditional definitions of plagiarism do not take self-plagiarism in the account. Therefore, the individuals are unaware of the laws and ethics which are involved in reusing the text or plagiarism facts.

As per the American Psychological Association, plagiarism differs from self-plagiarism, or can you plagirize yourself. Plagiarism refers to claiming credit for the ideas, words, and concepts of others, whereas self-plagiarism is a practice of presenting your own previously published work and reusing it. As defined by a researcher, self-plagiarism is the reuse of the author’s own work, which has been previously written and made into the new written product without letting the readers know that the work has appeared elsewhere. Some types of self-plagiarism or can you plagirize yourself plagiarize yourself work are as follows:

• Can you plagirize yourself or self-plagiarism can be republishing the same paper which has been published somewhere else without notifying the reader or the publisher.
• Another type of self-plagiarism, or can you plagirize yourself plagiarize yourself, is publishing a significant study as a small study to increase the number of publications instead of publishing it in one single study.
• Another type of self-plagiarism, or can you plagirize yourself, is reusing a portion of previously written unpublished or published text. Therefore, self-plagiarism or can you plagirize yourself is using an individual’s previous work in another context without citing that it was used in the past. Republishing text is an example of self-plagiarism, or can you plagirize yourself. Therefore, when writing one’s own text, the writer should cite his or her self when using previously written work. The idea of can you plagirize yourself or self-plagiarism seems ridiculous but is a very real issue that can have adverse consequences of plagiarism related to plagiarism facts.
• Another form of self-plagiarism, or can you plagirize yourself, is data fragmentation salami slicing. This kind of self-plagiarism is when the author of a study fragments the aspect of a study and publishers it in more than one publication. Self-plagiarism, or can you plagirize yourself, falls under the action of breaking or violating the terms of the law. Therefore, when recycling or reusing one’s own material, one should carefully recycle the work. The concept of self-plagiarism, or can you plagirize yourself, can create problems in some areas and easy in other areas. As far as possible, one should avoid using his or her own work and, therefore, should have an in-depth understanding of the precise guidelines of such practice, which is very important for an author.

Why is Self Plagiarism Wrong?

In the context of plagiarism facts, some form of self-plagiarism, or can you plagirize yourself may seem harmless. The logical reasoning to avoid such practice is:

The fundamental role of research paper: One of the fundamental steps to avoid self-plagiarism or can you plagirize yourself is to focus on the integrity of the research, record, and scientific discovery. It is obvious that every published article or the manuscript would focus and include new knowledge and result. It is a step ahead of the understanding of the world. Therefore, when one is not citing recycled information when it is countering the unspoken assumption, it is seen that the individual is presenting an entirely new discovery.

Publisher copyright: One should also know that the standard process of publication in the journals includes copyright of the paper to the publisher. Therefore, in the context of plagiarism facts, it is unacceptable to use the work without citation or permission. Moreover, reusing one’s own work is copyright infringement, in the eyes of the law, even if one has written them by himself or herself.

Journals will catch it, and the publication process will be blocked or delayed: The majority of the scholarly journal uses plagiarism checker software to screen for plagiarized work. Therefore, if one has copied text from an already published article or paper, it will be flagged during the process and may lead to a delay or even rejection.

Accidental Plagiarism

Some plagiarism facts about accidental plagiarism may occur when an individual does not understand how to quote, paraphrase, or cite the resources properly. Accidental plagiarism is when an individual may attribute someone else’s ideas or words as their own. If one does not include an in-text citation and references even after paraphrasing, it will lead to accidental plagiarism. Moreover, even if it includes the name of the source in the reference and misses the in-text citation may lead to accidental plagiarism. Therefore, it becomes the responsibility of an individual to understand plagiarism facts. Plagiarism facts include an understanding of how to cite the reference sources and also understanding the guidelines of the citation styles which one is required to use. By adhering to the guidelines, one may avoid accidental plagiarism.

How to Avoid Accidental Plagiarism

Some of the plagiarism facts that one should keep in mind to avoid accidental plagiarism or avoiding can you plagirize yourself are through making notes and ensure to write down all the bibliographic information which includes the page number and the URLs and giving the information with the notes. Using quotation marks when copying word to word from the source will also aid in eliminating accidental plagiarism and avoiding can you plagirize yourself. Moreover, to avoid accident plagiarism related to plagiarism facts, one should come up with their own idea when writing a thesis paper. Using citations by giving actual credit where the credit is due would also help in eliminating accidental plagiarism or avoiding can you plagirize yourself. It is one of the essential plagiarism facts that one should keep in mind.

Therefore, in light of plagiarism facts, accidental plagiarism can be avoided if an individual is aware of the writing. Also, accidental plagiarism can be avoided if one scans the paper through plagiarism checker software to verify that the paper is free from plagiarism.

Consequences of Plagiarism

Plagiarism is when an individual wrongfully steals other work, thoughts, language, ideas, or expressions and presents them as their own. In considering plagiarism facts, there are some legal laws against it, and it can also affect academic or workplace and is considered a serious ethical offense. Therefore, in light of whether can you plagirize yourself or even due to accidental plagiarism, it may negatively impact the professional as well as the academic career. Plagiarism facts related to consequences of plagiarism can be professional, ethical, personal, and legal when in light of can you plagirize yourself or even accidental plagiarism.

Professional reputation

In light of plagiarism facts, the consequences of plagiarism can be very severe. In connection to plagiarism facts related to professional reputation, consequences of plagiarism can damage one whole career. The consequences of plagiarism may lead to getting fired from the job or expected to step down from the position. Also, it will be difficult to find another job. Depending on the severity, the consequences of plagiarism may completely ruin one’s career. The consequences of plagiarism in light of can you plagirize yourself may lead to:

• Suspension of pay
• Fired from the job
• Loss of professional credibility
• Professional degree or license can be revoked
• Future professional careers can be damaged.

Thus, these are some of the consequences of plagiarism or plagiarism facts in light of can you plagirize yourself or self-plagiarism:

Legal Consequences of Plagiarism

The legal consequences of plagiarism are very serious. In light of can you plagirize yourself, or even accidental plagiarism, it may lead to legal replications, which can be very serious. The consequences of plagiarism can be very acute when associated with copyright laws. An individual cannot use someone else’s work without proper citations and referencing. If an individual uses someone else’s work, the consequences of plagiarism can be very severe, as others may sue if they want to. Some of the consequences of plagiarism are so serious that it can be seen as a criminal offense, which may even lead to imprisonment. The writers should be vigilant in order to avoid plagiarism, as it can lead to severe consequences of plagiarism and may find themselves in legal trouble. The writer should be well-versed in the copyright laws to avoid severe consequences of plagiarism.

Consequences of Plagiarism in Academic Reputation

The consequences of plagiarism in academics would result in tarnishing the reputation and can even ruin one’s academic career. The consequence of plagiarism can result in an individual losing the ability to publish his work, which is like the end of an academic position. Consequences of plagiarism may even lead to monetary repercussions as well.

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Students often seek Alphaassignmenthelp.com assistance to write on accounting research paper topics. Writing accounting research paper topics is no different from writing papers on other disciplines. To write an exemplary research paper on accounting research paper topics, it requires extensive research with credible literature sources, statistics, and figures. Writing on accounting research paper topics and having an insight into the accounting basic principles and concepts assists the students in securing better grades and promising results. Alphaassignmenthelp.com, therefore, assists the students in presenting customized and quality accounting research papers that help them to secure top grades. Writing on accounting research paper topics is one of the most complex formats of writing academic research papers. Thus, the structures and the guidelines for writing on accounting research paper topics are the backbones of the paper.

Therefore, to write on accounting research paper topics, one should have to follow general guidelines and the basic principles for writing a research paper and also adhering to specific requirements provided by the universities or the colleges.

How to Write on Accounting Research Paper Topics

Students are in the habit of writing several research papers at the time of studying in the college or the universities. However, when writing on accounting research paper topics, it requires a comprehensive knowledge of different formatting styles. Writing on accounting research paper topics is different from the format of writing research papers on other disciplines. Thus, it becomes imperative to have a proper understanding of the formats and the style of writing when writing on accounting research paper topics. The standard structure which one has to follow while writing on accounting research paper topics is:

Selecting a topic: If an individual has been provided with accounting research paper topics, then he or she is good to go. However, if an individual is not provided with accounting research paper topics, one needs to research and look out for the areas in which one is interested. When selecting accounting research paper topics, one should not only look from the relevance point of view but should also consider the target audience as well. Thus, when choosing accounting research paper topics, one should select the topic that one has an interest in and should be narrow enough to investigate. However, accounting research paper topics should not be that narrow. It becomes very difficult for one to find and research information to cover and explain the essence of the topic.

Conducting background research: It is one of the essential steps when writing on accounting research paper topics. Without conducting background research, it results in a poor research paper. Therefore, when writing on accounting research paper topics, one should conduct background research so to develop arguments for the thesis statement. One can conduct background research on accounting research paper topics through credible and reliable sources like official websites, websites of government, institutions, verified statistics, accounting work, primary literature resources, articles, and libraries.

Creating an outline: It forms the basic framework of any research paper. It helps in developing the key aspects of the research paper and also aids in drawing the arguments. Therefore, when one is planning to write on accounting research paper topics, it becomes essential to create an outline and form a general craft. In-depth research on the related accounting research paper topics should be conducted so as to extract extensive information on the related topic. After gathering the information, one should try to organize and present it impressively. Moreover, one should also ensure not to skip creating an outline for a research paper as it would result in requiring more time to revise the draft to make sense of the jumbled ideas and information.

Thus, one should create a framework and outline when writing on accounting research paper topics by writing down all the key points that would be required to support the thesis statement. Also, one should keep in mind to include all the relevant information that would directly support the thesis statement of the accounting research paper topics. Also, one should ensure to exclude any information that does not fit into the outline not related to accounting research paper topics. When writing on accounting research paper topics, the outline structure should include:

The title page: It includes the title of the accounting research paper topics along with the student name, name of the college or the university, guide name, submission date, etc.

Abstract: It summarizes all the results findings and recommendations that are made by the individual in the research paper.

Introduction: It provides an overview of the accounting research paper topics, which includes the main aim of the study.

Methodology section: It includes all the techniques that are used by an individual to research the related accounting research paper topics like the samples, the sources, method of sampling, etc.

Findings: It focuses on the findings that one has found after conducting in-depth research through primary and secondary sources.

Conclusion: It summarizes all the key aspects of accounting research paper topics that one has undertaken. It is the crux of the whole research paper and may even call for action.

Creating the first draft: After having a clear direction, one is to create and write the first draft, including the title, in-text citation, and reference pages. The title of accounting research paper topics is one of the most essential parts to have a good impression on the readers because it is the very first thing that the readers observe.

How to Write Introduction on Accounting Research Paper Topics

The introductory paragraph of accounting research paper topics should be written in such a manner that it grabs the attention of the readers by including a:

• Practice question
• Unusual facts
• Statistics

Writing an introduction on accounting research paper topics, one should include the background information explaining the purpose or the aim of the paper. Also, one should include a thesis statement or the research question, which is the essence of accounting research paper topics along with including the importance of the argument. The elements one should include to present an impressive introduction include:

• A hook statement:Writing on accounting research paper topics, one should include hooking statements that persuade the readers to read the research paper. A provoking and interesting hook statement captures the attention of the readers.
• Define the audience:When writing on accounting research paper topics, one should pre-determine the audience to have an idea of who would be interested in reading the research paper.
• Developing a thesis statement:The thesis statement is the essence of any research paper. Therefore, accounting research paper topics should have a thesis statement that is clear and simple. The thesis statement of accounting research paper topics should be such that it not only presents the general idea but also is strong enough to capture the reader’s attention. The thesis statement should include one or two sentences that explain the purpose of the research paper. It is, therefore, the controlling sentence of any accounting research paper topics.

Body: It is the main part of accounting research paper topics and has no volume restrictions. It consists of the arguments, along with supporting facts and examples that would give credibility to the accounting research paper topics. Therefore, one should present arguments and supporting facts that one has found during the research. Also, ensure that each idea has adequate support and evidence.

One can also present counter-arguments that would ensure the readers that an individual has a deep knowledge and has conducted in-depth research on the related accounting research paper topics. Writing on an accounting research paper topic is a challenging task, but it creates an impressive academic reputation if presented impeccably. Therefore, one should focus on the tone and the style when writing on accounting research paper topics. The content and the transitions in accounting research paper topics should be consistent from the beginning to the very end. The structure techniques should be in coordination throughout the accounting research paper topics along with offering the pieces of evidence that back up arguments and supports the thesis statement, which is the central idea of any accounting research paper topics.

Conclusion: The conclusion of accounting research paper topics should summarise the arguments so that the readers can digest the main ideas and can remember for a long time. Thus, when writing a conclusion of accounting research paper topics, it should contain the key points of the research paper which are as follows

Summary of the arguments: When writing on accounting research paper topics, one should state the most persuasive arguments in a summarized form.

Call to action: It is a method to conclude the accounting research paper topics ensuring to provoke the reader’s interest

Revising proofreading and editing: It is the last step when writing on accounting research paper topics. Therefore, one should ensure to revise both the outline and the final draft. It would not only help in identifying the mistakes but would also help in organizing the sequence of ideas in a structured and coherent manner.

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Microsoft strategies have made an incredible impression of new technology on people and company across the globe. In 1979, Bill Gates and Paul Allen from Seattle converted BASIC, a popular mainframe computer programming language for personal computers. Shortly after, both founded Microsoft, which is being derived from the words microcomputer and software. In 1977, Microsoft opened its first international office in Japan and moved to Bellevue in Washington in 1979, incorporated under the name of Microsoft Inc.

History of Microsoft Products

Operating System: An operating system is a software that allows a computer to operate. Microsoft operating system that was released publicly was Unix, also called Xenix, in the year 1980. It was the latest user based operating system having Microsoft Word processor. Microsoft’s most popular operating system was MS-DOS that was made for IBM in 1981. The company licensed MS-DOS to IBM but retained the rights of the software.

Microsoft mouse: It was released on May 2, 1983.

Microsoft Windows: In 1985, Microsoft Office was released with a collection of programs that can be used in an office, including a word processor, spreadsheets, business presentation software, mail programs, etc.

Internet Explorer: Microsoft released Windows 95 in August 1995, containing technology to connect to the internet. It had built-in support for dialing up network and transmission control protocol and web browser internet explorer 1.0.

Xbox: In the year 2001, Microsoft introduced the Xbox system, facing stiff competition from Sony PlayStation and eventually discontinued the original Xbox with the latest Xbox 360 gaming console with success.

Microsoft Surface: Microsoft in 2012 made its first foray in the computing hardware market with tablets that run Windows RT and Windows S pro.

Microsoft Target Market and Microsoft Marketing Strategy

From the time, Satya Nadella has become the CEO of Microsoft, the Microsoft strategy related to marketing strategy has also become less hostile. Microsoft’s target market and Microsoft marketing strategies have also changed over the years. With Microsoft’s target market strategy and Microsoft marketing strategy, Microsoft has been able to indulge in effective communication with the customers worldwide. Microsoft has employed itself into numerous communication channels like direct marketing, public relation, personal selling, experience, sales promotion, and advertising in an integrated manner to communicate Microsoft’s marketing message to Microsoft target markets. Moreover, Microsoft emphasizes the Microsoft target market and Microsoft marketing strategies and ensures that the customers and prospective customers are well aware of the company’s latest market offerings.

For an effective Microsoft strategy, Microsoft marketing and Microsoft target market strategy focus on the 7p’ s of the marketing, which are product, price, place, promotion, process, people, and physical evidence. Moreover, Microsoft strategy on Microsoft’s target market focuses on those segments that value advanced capabilities and features of technological products and services.

Microsoft strategy related to Microsoft target market is considered a set of activities, including the marketing efforts of the company. The goal of Microsoft strategy related to Microsoft target market strategy is to segment the population in two distinct groups based on specific characteristics. Moreover, after identifying different segments Microsoft strategy, it is to design the multiple products and services based on their needs.

In addition to this, Microsoft strategy related to Microsoft target market strategy is to employ differentiated and undifferentiated Microsoft target market strategy. The undifferentiated Microsoft strategy is to target the entire population as the Windows Operating System is homogeneous. However, in differentiated Microsoft strategy, the Microsoft target market and the Microsoft marketing strategy changes. Microsoft strategy needs to be changed for developers and mobile tools. Such Microsoft strategy is required to be employed by Microsoft because such kinds of products face cutting-edge competition. Therefore, Microsoft target market strategy is an indispensable part of the overall Microsoft marketing strategy.

Microsoft strategy related to the target market is considered as a set of activities, including the marketing efforts of the company. The goal of Microsoft strategy related to the target market strategy is to segment the population in two distinct groups based on specific characteristics. Moreover, after identifying different segments, Microsoft strategy is to design the multiple products and services based on their needs.

Microsoft Marketing Strategy

Microsoft strategy related to Microsoft marketing strategy integrates the following elements:

Cloud-first mobile-first– Intelligent cloud is one of the most prominent sources of Microsoft strategy and Microsoft’s competitive advantage, which focuses on the cloud segment of the business. The Mobile-first Microsoft strategy relates to the mobility of experience and technology.

Microsoft Strategy Growing through mergers and acquisitions: Another Microsoft strategy that has led to the extensive growth of Microsoft market is merger and acquisition. Microsoft strategy of merger and acquisition plays an important role in Microsoft strategies related to business, which facilitates increasing the capabilities, value offering, and the product range of the company. Some of the Microsoft strategies related to merger and acquisition that have resulted in the growth of Microsoft markets are the acquisition of Nokia corporation devices and services, Mojang synergies, LinkedIn, etc.

Microsoft Strategy of Focusing on augmented and virtual reality: Another Microsoft strategy to enhance its marketing activities is to place augmented and virtual reality as the core of Microsoft strategy. Microsoft strategy in terms of Microsoft marketing is to demonstrate how virtual reality can be used to help in balancing and improving the shopping experience in education and automotive designs. Through such Microsoft strategy, it has been able to gain more competitive advantage, just like being a leader in the cloud segment, having a positive implication on a long term perspective.

Microsoft Strategy on Promoting tech intensity: Microsoft strategy related to Microsoft marketing strategy is to focus on tech intensity. Tech intensity is an amalgamation of cultural mindset and business process. It focuses on the development and propagation of digital capabilities that would help in creating end-to-end digital feedbacks, better information flow, automated workforce, and intelligence service.

Investing in the communication of marketing messages through integrated marketing communication channels: Microsoft marketing strategy to Microsoft target market is through a range of marketing communication channels like sales promotion, events, advertising, public relations, experience, personal selling, and direct marketing in an integrated way. Through different employee marketing communication channels, it has led to reaching a greater number of Microsoft target market segments. Not only has it broadened the reach, but it has also facilitated the creation of brand awareness about the organization’s products and services.

Focus on product element of the marketing: Microsoft’s marketing strategy focuses on all the seven P’s of marketing. Moreover, along with focusing on all the 7 P’s of marketing, Microsoft strategy is also focusing on the user convenience of the products and services, which is a unique selling proposition associated with Microsoft.

Targeting customers that value effectiveness and efficiency: Another Microsoft marketing strategy related to Microsoft target market is focusing on specific groups among the population that value efficiency and effectiveness of the technological products and services. Focusing on such Microsoft target market helps in determining the needs of the consumers and bringing innovation and technological changes. It aids the company in retaining and enhancing its customer base.

Other Microsoft Strategy

Learning and adapting: The most successful Microsoft strategy is learning and adapting. Microsoft continuously upgrades to new technologies adapting to the dynamic environment. It continuously upgrades the technology and also improves and makes the products more friendly and desirable.

Regular product launches: Another Microsoft marketing strategy is regularly creating and launching its product like it has revolutionized gaming with Xbox360 and has also involved cloud computing giving tough competition to the current players in the market.

Network marketing; It is the first and prominent Microsoft marketing strategy. It is because each Window product is compatible with another Window product. Thus, network marketing has been one of the unique selling propositions of Microsoft.

The customer focuses: Determining and focusing on Microsoft target market is the key strategy for its successive growth. The customer-centric approach has been one of the major competitive advantages that has led the company to reach new heights.

Building brand equity: Microsoft presently is among the top 10 companies in terms of brand equity. It has high brand equity and has become a highly trusted household name due to different consumer segments and business-to-business products.

Promotional mix: Microsoft’s biggest promotion expenses are on the advertising. It focuses on effective communication strategies and tactics that facilitate in attracting target customers. It offers discounts and other incentives to attract customers, like students and military personnel. One can purchase the company’s product at discounted prices. On the other hand, Microsoft uses direct marketing that directly deals with the organization like academic institutions. In personal selling, the representatives of Microsoft present product and their features to potential buyers. Moreover, donations and other related activities are executed through Microsoft philanthropies.

Pricing strategies: Microsoft adheres to suitable pricing approaches. It uses the following pricing strategies:

• Market-oriented pricing: It is the price of the products based on market factors like consumer demand and competitive pricing.
• Premium pricing strategy:It includes offering products for free and requiring payment for any additional functionality or the features.
• Buy only what you use pricing strategy:It is for cloud services, which involves fees based on the usage instead of fees per device.

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Adidas supply chain and Adidas distribution is extensive and varied with a detailed and systematic approach. Supply chain and Adidas distribution entail a detailed and systematic approach to manage the relationship with the supply chain intermediaries. A supply chain is the network of individuals, organizations, resources, activities, and technology involved in the production and the sale of the product, starting from the delivery of the material from the supplied to the manufacturer. The supply chain involves delivering the finished product from the manufacturer to the consumers, which is known as a distribution channel. Three main flows of supply chain management are the product flow, the information flow, and the finances flow.

Therefore, supply chain management is a process and activity of sourcing the raw materials by an enterprise to create a product or service and delivering that product to the final consumers or customers.

Components of Supply Chain Management

Components of supply chain management are

• Planning
• Information
• Source
• Inventory
• Production
• Location
• Transportation
• Return of goods

About Adidas Sully Chain Management

Adidas is a prominent player in the industry with a large market base and a robust sales and distribution network worldwide. Adidas supply chain and Adidas distribution network has made several important changes regarding the operations marketing and supply chain strategies during recent years. These changes have brought rising sales and revenue to the company. Moreover, the organization has formulated a great Adidas supply chain strategy and Adidas distribution network, ensuring high-quality standards, high availability, and timely delivery at competitive prices. Agile Adidas supply chain and Adidas distribution network have led to an increase in the number of customer touchpoints over the years. Adidas supply chain and Adidas distribution network have played a major role and a central pillar in driving speed and performance of the company. Improved Adidas supply chain and distribution network have helped to satisfy customers’ demand and has proved self-innovative and smart.

Points of Supply Chain Management

Some of the main processes of Adidas supply chain are:

Customer relationship management: Identifying important customers or customer groups and the value added by them.

Customer service Management: It facilitates interactions with the customers and managing the customers in an organized manner.

Manufacturing flow management: All the activities which are related to the production process, storing, and transporting them through the plants. Adidas product tracking system makes Adidas supply chain management the best among the industry.

Supplier relationship management: Adidas focuses on developing and maintaining good relations with suppliers to have a strong Adidas supply chain management structure.

Demand management: It deals in meeting the demands by getting an insight into what the customer wants.

Product development and commercialization: It helps in developing a framework to co-ordinate with the supplies and the customers to develop new products and make them readily available in the market.

Adidas Supply Chain Approaches

• Besides Adidas employees and the supplier factories, they also play a central role in the Adidas sustainability program. Adidas focuses on the working conditions and well- being, which resulted in stabilizing the workplace through standards and the supply chain code of conduct. It covers workers’ health and safety and also provisions regarding environmentally sound factory operations. Adidas have multi-level monitoring and enforcement processes to enforce such workplace standards and supply chain codes of conduct. It includes the use of an innovative rating system for the assessment of the suppliers, helping to determine whether to continue the business relationship with the specific suppliers. Transparency in sourcing decisions has been a fundamental success to drive improvements not only in the workplace but also in the supply chain.
• Another approach related to Adidas supply chain and Adidas distribution is working closely with the key strategic partners. The majority of the products produced around the world, and therefore Adidas focuses on creating value long-term relationships with the key strategic partners. For a robust Adidas supply chain management and Adidas distribution, the supplier relationship’s length is determined by the specific performance criteria that are regularly reviewed and measured.
• Adidas outsources its products and collaborates with about one thousand firms that manufacture the products in 61 countries. Adidas, therefore, has multilayered Adidas supply chain and Adidas distribution network with different business partners. Some of the Adidas supply chain partners are directly connected, and some are just suppliers of essential materials. Interestingly Adidas is one of the firms in the industry that reveals its supplier list and is committed to transparency and public disclosure to guarantee corporate social responsibility. Moreover, to have a robust Adidas supply chain and Adidas distribution network, it maintains an open relationship with the suppliers that helps the firm to achieve its goal.
• Adidas is also planning to maintain supply relations to end the year with a reasonable and healthy inventory. It would not only help in preserving long term relationships with the suppliers but also would help in building a more robust Adidas supply chain and Adidas distribution network.
• Adidas has listed Adidas supply chain responsibilities in the awake of COVID-19 destruction to both Adidas supply chain and Adidas distribution network. Along with Adidas supply chain responsibility Adidas also is focusing on the financial viability and health and safety of the individuals associated with the organization.
• Moreover, Adidas supply chain is moving production facilities closer to the target market and has introduced a speed-factory initiative. The speed concept of supply chain is built on three pillars which are:

Never out of stock: Adidas supply chain focuses on continuous reproduction and replenishment that ensure that the most desired products are never out of stock and unavailable to the customers every time. This not only facilitates establishing a robust Adidas supply chain but also helps in brand building its brand image and the customer base.

Planned responsiveness: Adidas also focuses on responding to the seasonal demands with the shorter lead time. The organization responds to seasonal demands by analyzing demand rates through the point of sale trends.

In season creation: Producing product ranges during a particular season by capturing and analyzing the latest trends along with maintaining freshness is one of the prominent strategies undertaken by Adidas to increase its sales as well as increasing and capturing untapped markets.

Adidas Distribution Strategy

Transforming the marketplace: An effective sound distribution strategy is by converting desires into profitable and sustainable business growth. To have a robust Adidas supply chain and Adidas distribution, the companies strive to transform by actively accelerating the growth of the organization’s profitable and integrated trade network.

Driving operational excellence across the global market: To have a strong Adidas supply chain and supply distribution network, Adidas comprises of centralized and integrated teams that support the flawless execution of the brand strategies and operational excellence.

Seamless customer journey: Adidas, in terms of Adidas distribution, has an unmatched network of consumer touchpoints by having more than 2,500 in retail stores, 15,000 branded franchises and 150,000 wholesalers.

Premium consumer experience: Apart from focusing on Adidas supply chain and Adidas distribution, Adidas aims to be omnipresent and strive to capture full sales potential in the marketplace. Adidas focuses on offering innovative solutions in terms of Adidas distribution Omni channel initiatives like:

• Inventory check that allows the shoppers to view in-store product availability.
• Click and collect allows the individual to order and purchase online.
• Another innovative solution of Adidas distribution omnichannel initiative is to ship from the store, which allows serving consumers faster than before in turning the stores into mini distribution centers.
• Partner programs also facilitate in robust Adidas supply chain and Adidas distribution network. It enables the organization to expand the online offering much extensively and to a much larger group of consumers by making the products available through selected key wholesale partners.

Key Flows in Adidas Supply Chain

Adidas has developed effective product flows through a robust Adidas supply chain management process.

Through production planning and demand planning, the organization ensures that the optimum number of items are produced within the factories. The demand planning process of Adidas supply chain management determines the statistical forecast through the gathering of customer-specific information from the order history. The data obtained from the demand planning process aids the company in the Adidas supply chain management and planning process, including the production process planning.

As soon the production planning processes are complete, the information is advanced to the manufacturing process. Based on this, a detailed production schedule is laid out with regard to the information provided by the production process. Further, in the Adidas supply chain management process, the information moves from the manufacturing department to the distribution department for inventory deployment and customer order fulfillment. A structured information flow system of Adidas supply chain management ensures that every department receives the required information on time, adhering to the sequence of the information to be traveled in a structured manner. As Adidas operates globally and has a huge Adidas supply chain and distribution network, a single loss of information would affect the entire Adidas supply chain management process.

The cash flow is between the customer to the retailer through the invoicing system, which can be in electronic or cash form. The retailer receives an invoice from the distributors and cash flows from the retailer to the distributor. Further from the distributor’s hands, the cash flows to the manufacturer, who has an agreement with the supplier.

Also, the organization focuses on the Adidas supply chain process to protect the country’s environmental, economic, and social laws. Adidas supply chain management ensures to implement a mechanism that would help up in preserving the environmental, social, and economic laws related to supply chain management. Framing and implementing sound Adidas supply chain and Adidas distribution strategy has led the company to reach new heights.

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Apple SWOT analysis or SWOT analysis for Apple reveals how one of the most successful companies used its competitive advantage to grow as one of the dominant players in the technology industry. Apple SWOT analysis or SWOT Analysis for Apple will determine the company’s success, which is attributed to the company’s ability to utilize its business strength and overcome the weaknesses and threats while exploiting the opportunities in the industry. Apple SWOT analysis or SWOT analysis of Apple provides an insight into the strategic actions undertaken by the company to optimize its growth based on the strength and opportunities.

Moreover, Apple SWOT analysis or SWOT analysis for Apple would provide an understanding of the Apple strategic situation. Through Apple SWOT analysis or SWOT analysis Apple, the company would not only get help in determining the business strategy, but it would also be used to understand the specific segments like production, marketing, and sales. Before getting into the intricacies of SWOT analysis of Apple or SWOT analysis Apple, it is important to have a background study of the company.

Company Background

Apple is a US-based company and is one of the most renowned technological companies in the world. It is an American multinational company that is headquartered in Cupertino, California. The company was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in the year 1976. It has many world-recognized products that include tablets, computers, iPods, iPhones, portable media players, Apple smartwatch, Mac personal computer, Apple TV, digital media player, Air Pods, wireless ear buds, etc. Apple commenced its business with manufacturing and selling personal computers but gradually expanded into other sectors. Presently Apple is the second-largest phone manufacturer in the world after Samsung and is the largest IT Company in the world in terms of revenue. It operates nearly 500 stores worldwide, having a total strength of 120,000 employees.

In the year 2018, Apple became the first to reach the trillion-dollar market capitalization. Therefore, Apple designs, manufactures, and markets numerous electronic products. The main company’s product is the iPhone, which runs on the Apple IOS operating system and accounts for the majority of the total company revenue. Apart from consumer electronics and computer hardware products, the company offers many other services like digital content stores and other services like cloud licensing, Apple pay, Apple news, etc.

Apple SWOT Analysis or SWOT Analysis of Apple

Apple Inc’s success is based on the ability to use business strength, overcome weaknesses and threats, and exploit opportunities in the industry environment. Apple SWOT analysis or SWOT analysis of Apple gives an insight into the strategic actions undertaken by the organization, especially in maximizing the growth based on the strength and opportunity. Moreover, Apple SWOT analysis or SWOT analysis of Apple framework is a strategic management decision-making tool that helps in understanding and determining the most pressing issues which are being faced by the company based on the internal conditions as well as the external factors.

Apple SWOT analysis, SWOT analysis of Apple, or SWOT analysis for Apple scans the business for relevant strengths and weakness opportunities and threats based on the various industries and markets. Moreover, the reason for Apple SWOT analysis, SWOT analysis of Apple, or SWOT analysis for Apple is to develop a diverse set of strategies that would help the company competitiveness and business growth.

Therefore, this Apple SWOT analysis, SWOT analysis of Apple, or SWOT analysis Apple assists in presenting the strategic factors that result in business growth. Having diverse operations in various markets around the globe, Apple deals with a different set of SWOT analysis Apple factors, which are based on regional situations as well. Aplle Inc. is known for its unique value products. Therefore, there are a number of policies that Apple undertakes to create an advantage over other companies.

Apple SWOT Analysis: Strength

Apple SWOT analysis, SWOT analysis Apple or SWOT analysis for Apple is the internal resistance that lets the company overcome its weakness and take advantage of the opportunities related to the external environment. Following Apple SWOT analysis, SWOT analysis of Apple or SWOT analysis for Apple strengths are:

Loyal customer base: One of the major strengths as per Apple SWOT analysis, SWOT analysis Apple or SWOT analysis of Apple is its loyal customer base. The main reason for the customer being so loyal to the organization is the unique customer experience, simplicity, and innovation.

Brand identity: Another major strength based on Apple SWOT analysis, SWOT analysis Apple or SWOT analysis of Apple is the brand value and reputation. All the products of Apple are atheistically designed, having beautiful design, logos, simplicity, and creativity. Brand identity has been one of the biggest strengths as per Apple SWOT analysis, SWOT analysis Apple or SWOT analysis of Apple and has made it a renowned brand worldwide. Moreover, the brand identity of the company is such that loyal customers pre-order the products as soon as they are launched in the commercial marketplace. It is one of the marketing strategies that the company uses to market the products. Because of this, the profit margins are very high with every new device that the organization launches into the market. It has been one of the biggest strengths as per Apple SWOT analysis or SWOT analysis of Apple.

Innovative products: Another strength based on Apple SWOT analysis or SWOT analysis Apple is the innovative products. Apple has always focused on delivering high-grade products like iPods, iPhones, smartwatch, which covers almost all the aspects that a customer can desire.

Brand value and reputation: Another strength as per Apple SWOT analysis or SWOT analysis Apple is the brand value and reputation. Apple Inc. is the second most valuable brand in the world after Google. It has been one of the most successful companies in history and has made record earnings among the competitors.

Some other strengths, as per Apple SWOT analysis or SWOT analysis Apple, are the marketing and advertising campaigns that are created through buzz marketing about the upcoming updates and products. The company distribution chain is yet another major strength as per Apple SWOT analysis or SWOT analysis Apple.

Apple SWOT analysis: Weaknesses

Some of the most recognizable weakness as per Apple SWOT analysis or SWOT analysis for apple are as follows:

Incompatibility: One of the main issues, according to Apple SWOT analysis or SWOT analysis for Apple, is that most of the products are not compatible with third-party software and accessories. When entering into the Apple world, one has to remain there. Therefore, it becomes one of the major issues in consumer decision making.

Premium pricing: Another prominent weakness based on Apple SWOT analysis or SWOT analysis for Apple is the premium pricing strategy that is undertaken by the company. It has high-end products, and the company ignores the maximum customer segment to preserve its brand image.

Narrow product lines: Another weakness as per Apple SWOT analysis or SWOT analysis Apple is that the product line is very narrow. It has near about eight products in the portfolio as compared to its competitors. Therefore, the dependency on each product is very high.

Limited distribution network: Apple Inc. has a very limited distribution network due to the organizational strategy of exclusivity. It is one of the weaknesses as per Apple SWOT analysis or SWOT analysis Apple as the company very carefully selects the authorized sellers due to the exclusivity it has a limited market to reach.

Other weaknesses based on Apple SWOT analysis, SWOT analysis Apple include the dependency of sales on high-end market segment, lack of marketing and promotional campaigns, entering into areas of non-competency, and compatibility with other software.

Apple SWOT Analysis: Opportunities

Some of the Apple Inc. opportunities as per SWOT analysis of Apple or SWOT analysis for Apple are:

Steady customer growth: One of the many opportunities as per SWOT analysis of Apple or SWOT analysis for Apple is customer growth due to the organization’s dominance in the technological area. Apple Inc. has provided customers with high-end products and cutting edge customer experience. This is the reason why the organization has been able to maintain more than 90% of the customer retention rate.

Qualified professionals: Another opportunity as per SWOT analysis for Apple is the organization employing top researchers, developers, and product specialists with vast experience in the related products.

Lack of green technology: The company is yet to embrace more environmentally friendly technology, which can serve as an opportunity for the organization.

Use of artificial intelligence: Another opportunity as per SWOT analysis for Apple is utilizing artificial intelligence in a much better way. The organization has extended its artificial intelligence portfolio and has acquired an artificial intelligence startup to integrate all the applications to have a strong foothold in the near future.

Some other opportunities as per SWOT analysis for Apple is expanding distribution network, collaborating with partners, technological advancement, etc.

Apple SWOT analysis: Threats

Based on SWOT analysis for Apple, the organization has become a victim to developing countries that are illegally using the brand image to sell a copy of its products. Some of the threats that the company faces based on SWOT analysis for Apple are:

Increase competition: The Company faces cut-throat competition from companies like Samsung, Dell, and Google. With the dynamic technology advancement, the company has to continuously introduce new cutting edge technologies along with revising its pricing strategy.

Rising labor cost in the countries: Another threat based on SWOT analysis for Apple, is an ever-increasing cost of labor in foreign markets.

Coronavirus outbreak: With the outbreak of the virus, Apple Inc. is highly dependent on China for the manufacturing and supply chain. Moreover, a significant amount of revenue comes from China. Therefore, it has become one of the major threats to the company in the present scenario.

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What is an agile MIS Infrastructure? It is the process of sharing data and resources between the users within an organization. Before getting into the intricacies of what is an agile MIS infrastructure and what are the seven characteristics of an agile MIS infrastructure, one should know about the basic concept of MIS.

Management Information System

Management information system or management information services is defined as a Computer-based system that helps in providing assistance to the managers in order to organize, evaluate, and efficiently manage the reports and departments within an organization. The management information system presents all information related to present, past, and future, including data resources like databases and software that assist an organization in the executive in decision-making processes. Other elements of the management information system are hardware resources of the system, software resources of the system, people management, decision support system, and other computerized processes that aid the departments to function in an efficient manner.

What is an Agile MIS Infrastructure?

Answering to the question of what is an agile MIS infrastructure, an organization is completely dependent on agile MIS infrastructure that helps in the sharing of data and resources among the organization’s users. Answering to the question of what is an agile MIS infrastructure, it optimizes operations related to the business process that helps increase the firm’s productivity and profitability. Also, if we study what is an agile MIS infrastructure, it supports and aids in designing the framework of the business process. Therefore, in the context of what is an agile MIS infrastructure, it assists in optimizing the business process and increasing productivity and profitability while supporting the change in the business process of an organization.

Thus, answering the question of what is an agile MIS infrastructure, it is a combination of organizing software, hardware, telecommunication, and equipment brought together as a system to support the goals of an organization. In light of what is an agile MIS infrastructure, it is considered as a combination of hardware, software, and telecommunication equipment of an organization working together and assist an organization in achieving its aims and goals.

The primary role when answering the question of what is an agile MIS infrastructure, it focuses on the information and technology system of an organization. Another role in association with what is an agile MIS infrastructure, it helps the managers and the top-level executives analyze the business problems and maintain a well-designed computer-based application that facilitates in resolving the problems and forecasting. Answering to the question of what is an agile MIS infrastructure, it is used in both information technology and business world that assists in sorting out the business-related platforms and problems and systematic completion of the various organization task.

What are the Seven Characteristics of an Agile MIS Infrastructure? Or Characteristics of what is an Agile MIS Infrastructure?

Answering to the question of what are the seven characteristics of an agile MIS infrastructure or what is an agile infrastructure, the characteristics are as follows:

Accessibility: In light of what is an agile MIS infrastructure or what are the seven characteristics of an agile MIS infrastructure, it ensures that the operation of a system should be readily accessible at any time without any restrictions to the users. Accessibility of the software by the user is an essential element. However, in light of what are the seven characteristics of an agile MIS infrastructure, the application, in some cases, can be accessed only by the administrator due to privacy policies. Therefore, accessibility is one of the essential characteristics in relation to what are the seven characteristics of an agile MIS infrastructure or what is an agile MIS infrastructure.

Availability: It is another characteristic when answering the question of what are the seven characteristics of an agile MIS infrastructure or what is an agile MIS infrastructure. Due to e-business prevalent in the current scenario, availability becomes a necessity to have an agile MIS infrastructure. In the context of what are the seven characteristics of an agile MIS infrastructure or what is an agile MIS infrastructure, this characteristic relates to availability, such as an internet service provider that helps the system operating consistently. Full-time availability will help every employee in the organization to perform the work anytime, which is an essential characteristic when considering what are the seven characteristics of an agile MIS infrastructure.

Maintainability: It is yet another characteristic in the context of what are the seven characteristics of an agile MIS infrastructure or what is an agile MIS infrastructure. It defines that the system should be flexible enough that would help in meeting all the types of changes that may occur in any business organization without failure in the system. Moreover, it means that the system can be accessed without any problem and can be upgraded as per the business changes based on the customer need and the market requirement. Maintainability is an important characteristic when in light of what are the seven characteristics of an agile MIS infrastructure or characteristics of what is an agile MIS infrastructure.

Portability: Portability is another characteristic when answering to what is an agile MIS infrastructure or what are the seven characteristics of an agile MIS infrastructure. Portability is the ability of a specific application that can be operated on any of the software platforms or the devices. The advanced application in the present scenario should be designed in order to be compatible with any of the devices like mobile, phones, tablets, PC having operating systems like Windows, Linux. Therefore, if the application is platform-independent, it can be executed on any device or any operating system, which is one of the essential characteristics in the light of what are the seven characteristics of an agile MIS infrastructure or characteristics of what is an agile MIS infrastructure.

Scalability: Scalability is another characteristic in association with what are the seven characteristics of an agile MIS infrastructure or characteristic of what is an agile MIS infrastructure? It refers to how well the system can be upgraded or scales up to adopt the organization’s growing demands. With the current needs, it becomes very important for an organization to operate the functions properly. Moreover, scalability also relates to the ability of the system to raise the size of the product so as to meet the needs of the customers.

Reliability: Reliability is another element in the context of what are the seven characteristics of an agile MIS infrastructure or characteristics of what is an agile MIS infrastructure? It ensures whether the system is being operated correctly. It is the ability of a particular system to work accurately as well as aids in providing the most reliable information and data to the users. Reliability is yet another important characteristic that software or an application should have when answering the question of what are the seven characteristics of an agile MIS infrastructure or characteristics of what is an agile MIS infrastructure.

Usability: It focuses on understanding the user’s needs. This characteristic in light of what are the seven characteristics of an agile MIS infrastructure or what is an agile MIS infrastructure, it deals with describing the user-friendliness of a particular system. It focuses on the system having the efficiency to produce data that help in determining and identifying the business opportunities. Therefore, software should have a user-friendly interface that can be easily understood and operated by anyone. In light of what are the seven characteristics of an agile MIS infrastructure, usability plays an important part in which the system can be efficiently used, having a user-friendly approach.

What is Sustainable MIS Infrastructure?

In light of what is a sustainable MIS infrastructure or what is an agile MIS infrastructure, it identifies the methods in which an organization can grow by using computing resources. Also, in light of what is a sustainable MIS infrastructure or what is an agile MIS infrastructure, it focuses on ways to employ computing resources and simultaneously finding ways to become less dependent on hardware and energy consumption.

What is Sustainable MIS Infrastructure: Components 

Answering to the question of what is a sustainable MIS infrastructure or what is an agile MIS infrastructure, it has three components in light of what is a sustainable MIS infrastructure. The three components are grid computing, virtualization, and cloud computing in the association of answering to the question of components and what is a sustainable micro infrastructure and what is an agile MIS infrastructure?

Grid computing:  It is one of the components in the context of what is a sustainable MIS infrastructure. Grid computing is a collection of computers that are often geographically dispersed and coordinated to solve a specific problem.

Smart grid: Another component in light of what is a sustainable MIS infrastructure is the smart grid that delivers electricity using two way digitally. Moreover, it is set to replace the power grid.

Virtualizations: Another component in light of what is a sustainable MIS infrastructure is visualization. Visualization focuses on creating multiple virtual machines on a single device. Moreover, it allows computers to run on various operating systems along with multiple software applications. This component, in light of what is a sustainable MIS infrastructure, helps in reducing power consumption and also requires less equipment.

Therefore, these are the essential components in association with what is a sustainable MIS infrastructure, which also answers the question of what is an agile MIS infrastructure.

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A broader view of social responsibility is a macro concept. A broader view of social responsibility refers to the business ethic towards society and culture. In broader views, ethics plays an important role in the modern era.

Generally, in broader views, social responsibility is an ethical theory in which individuals are accountable for fulfilling the civic duties that benefit the society as a whole. A broader view of social responsibility makes a balance between economic growth and the welfare of society and the environment. A broader view of social responsibility talks about the equilibrium that is maintained between these factors.

Not only people but companies in terms of broader views also engage in social responsibility called corporate social responsibility. In context to broader views of social responsibility, it focuses on both social awareness and self-management skills. In context to broader views, it facilitates awareness of how decisions can affect the macro environment. When talking about a broader view of social responsibility, corporate ethics, and corporate social responsibility are inseparable.

The term social responsibility was first used in 1960 when the companies felt the pressure from a society function in a more socially responsible manner. Therefore, social responsibility, in broader views, is the duty of the business to avoid harm to society. In a broader view of social responsibility, the company should also be concerned about the welfare of the society and should be attentive to the actions that could affect society as a whole. Social responsibility does not happen despite the best efforts of the individuals and the company as a whole, in broader views.

In a broader view of social responsibility, organizations need to look at four primary areas of social responsibility and act ethically in these areas. Based on a broader view of social responsibility, there are different types of CSR:

Economic and environmental aspects: In broader views of social responsibility, companies should maintain a keen financial interest to stay in the competitive market. Being profitable and providing value to the shareholders is a part of the company in being socially responsible. A broad view of social responsibility also deals and limiting pollution and reducing greenhouse gases. Apart from fulfilling their economic responsibilities, organizations should also focus on environmental responsibilities.

The organization, in a broader view of social responsibility, needs to take necessary steps to save the planet and preserve the environment from being getting polluted. Thus, the companies in a broader view of social responsibility perspective are concerned about the water pollution-reducing air undertaking necessary actions and fulfilling applications to be a good corporate citizen and also benefiting the society.

Legal aspects: Within the framework of broader views of social responsibility, a company must follow the rules and laws and should have a legal obligation to do so. For example, the chemical industry needs to follow certain obligations within the legal framework, keeping broader views of society responsibilities into consideration.

Ethical aspects: It relates to going above and beyond the legal requirements and meeting and exceeding the expectations of society. In broader views of social responsibility, it focuses on the welfare of the employees by ensuring fair labor practices. Considering a broader view of social responsibility, ethical labor practices include no gender, race, or religious discrimination among the employees— equal pay for equal work and also giving better living wage compensation also. An example of this is Google, whose employees have a high level of job satisfaction; they are well compensated and well paid for the work. Also, they are given free access to kitchens campus cafes and other options like breakfast lunch and dinner. The company has special seminars, training and, even a special and a separate division to look after and establishes corporate standards and policies.

Philanthropic aspects: In a broader view of social responsibility, it means to serve humanity. From the perspective of a broader view of social responsibility, it is expected that the companies should pay back to society in the form of money, goods, charitable donations, or supporting some noble cause. The organization pays attention to the well-being of the underprivileged or needy people who need support to sustain on this planet. Therefore donations are given to the body which supports causes like human rights natural disaster relief education programs or an outbreak of infections.

Thus, in a broader view of social responsibility, it refers to the morals and ethics made by the company for the betterment of the society in one way or the other. Keeping in mind broader views of social responsibility, the company can contribute in several ways to improve society. The company can donate money to nonprofit charitable organizations or using environmentally friendly policies in the workplace.

When in the context of broader views of social responsibility, it helps in gaining a competitive advantage over other competitors and also to build a reputation among society. Therefore companies should be responsible and should follow ethical policies in broader views that influence the way society judges the organization.

Advantage of Social Responsibility

 In broader views, corporate social responsibility is a self-regulating business model that allows a company to be socially responsible not just to itself but also to its stakeholders and the surroundings. By practicing CSR in broader views, the company adds value to society and the environment without making a compromise with the business processes.

When considering broader views of CSR adoption, it is becoming increasingly popular all over the world. Some of the significant advantages of social responsibility are:

Improve the image of the company: When our company works towards broader views of social responsibility, it helps the company in developing a positive image. Social responsibility, in broader views, increases the goodwill that reflects positively on the image of the company. In broader views, the consumers will be more willing to buy the product and services because of the positive image of the company. Some examples are Unilever and Google that have been able to frame a socially responsible image of the organization by directly employing its employees in community development programs.

Attract and retain employees: In a broader view of social responsibility, the organization gets more recognition. It makes it easier for the organization to attract potential candidates who are seeking employment opportunities. By gaining goodwill through social responsibility activities, the employees are likely to continue to work with the company for a longer period.

A way to make employees feel that they have impacted society: Companies like Unilever and Google engages their employees in social development programs. In the context of a broader view of CSR, it gives a sense of feeling to the employees that they are doing something for the society and creates a positive impact in the mind of the employees.

Attract new investors: When an organization works for the society in broader views, it creates a favorable company reputation. Therefore, involving in CSR programs, it certainly boosts the organization’s image. Consequently, it leads to attract the number of investors and investment proposals from venture capitalists firms and even from the government organizations.

In good books of regulatory authorities: In broader views, when an organization starts doing CSR activities on a large scale, the regulatory authorities become less hostile towards the company. Moreover, the companies that have intense CSR work within the regulations of the government to gain the benefits.

A way to advertise the brand: When employing social responsibility in broader views, it gives the organization a certain level of publicity. Such publicity helps in the advertising of the brand, thus grabbing the attention of the customers and the prospective or potential customers.

Disadvantages of Social Responsibility

In broader views of social responsibility, it has its own set of challenges and problems. Acknowledging in the context of broader views, the difficulties of social responsibility for an organization to save the business and also determine how it can affect the business are as follows:

Customers can get impatient: In broader views, if the social responsibility program does not give instant results at times, people may think that it is only a public relations stunt, which is not good for the company’s reputation.

Rise in the cost of production: In broader views, social responsibility programs can increase the expenditure of the company.

Reputation of the company: In broader views, social responsibilities make it compulsory for the organizations to reveal the shortcomings of their products, which may lead in losing the faith if there are any flaws in the product and can harm the sales figure as well.

 Conclusion

Therefore, in terms of broader views of social responsibility, the top-level management running the business organizations should understand that corporate social responsibilities should be a mandatory practice and cannot be ignored.

In broader views, social responsibility helps in improving the public image of the business houses, corporates and, entrepreneurs supporting nonprofit through volunteerism and help in monetary donations to build a credible and robust partnership with the consumers and the community. Such broader views of social responsibility assist in making headlines and get good media coverage, thus creating a favorable image in the mind of the customers and the society as a whole.

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Facebook is an American online social networking and social media based in Menlo Park, California. It was founded by Mark Zuckerberg chairman of the board along with his fellow Harvard college friend Eduardo Severin, Andrew McCollum, Chris Hughes, and Dustin Moskovitz. Initially, Facebook limited its access to the Harvard students and gradually expanded to Ivy League universities, MIT, and higher educational institutions in the Boston area and became a global social app.

Biography of Mark Zuckerberg

Mark Elliot Zuckerberg, Chairman of the board, is an American entrepreneur and a philanthropist and is the co-founder of Facebook. Mark Elliot Zuckerberg serves as Chairman of the board, chief executive officer, and controlling shareholder. Mark Elliot Zuckerberg chairman of the board is also a board member of the solar sail spacecraft development project.

The Chairman of the board, Mark Elliot Zuckerberg was born in White plains, in New York and attended the Harvard University, the Chairman of the board launched Facebook from his dormitory on February 4, 2004. At the age of 23, Chairman of the board became the world youngest self- made billionaire. Chairman of the board is as of 2019, is the only person in the Forbes ten richest people list, and is the only one under the age of 40 in the top 20 Billionaire list. Chairman of the board in December 2016 was ranked 10th on the Forbes list of The World’s Powerful People.

Company Overview

Facebook can be accessed from devices having internet connectivity such as tablets, personal computers, and smartphones. After registering, a user can create a profile revealing information and other things about them. Users can post photos of text multimedia, which can be customized in the context of sharing by using privacy settings. The users can also join common interest groups, buy and sell items or services from the marketplace and also receive notification of their friend’s activities and all the activities that they follow on the Facebook page.

In the year 2006, the Chairman of the board, Mark Zuckerberg, hired its first intern, who was later hired as a full-time employee. In September 2006, Facebook was open to everyone having a valid email address. Under the leadership of Chairman of the board, Facebook promoted near about 100000 pages by themselves. With a mission to give people the power to build community and bring the world closer Facebook empower 2 billion people around the world to share their ideas office support and make a difference.

With the vision of Chairman of the board, the company continually works in solving problems and work together to connect people all over the world. The principles of Facebook are to give people of a voice and builds connections and community. Also, the principle focuses on serving everyone who promotes economic opportunity and also considering people safe and protects privacy.

Facebook Strategy

The Chairman of the board, Mark Zuckerberg, is a mastermind that has a unique marketing strategy. Facebook is the leading networking website, which happened because of the hard work and the extraordinary marketing strategy. The Chairman of the board has surprised us many times and some to be coming in the upcoming time. Some of the marketing strategies that are followed as a content marketing strategy by the Chairman of the board Mark Zuckerberg are:

Stay ahead of the competition: The Chairman of the board always believes in staying ahead of the competition. Launching of Workplace version of the Facebook app for the commercial purpose. This content marketing helped in lifting it from the competitors. Earlier also the Chairman of the board also launched a marketplace app that proved to be successful Facebook.

Snapchat Style: The increasing concern of the Chairman of the board is that the number of users in the young segment is decreasing due to the use of Snapchat. So, to overcome this fear, the Chairman of the board decided to release new features that were similar to Snapchat.  This feature also helped in overcoming the fear of getting behind Snapchat.

Optimization of the Applications: Optimization of the Facebook app, like Facebook Lite and Messenger Lite a form of the messenger. This content marketing strategy by the Chairman of the board is a brilliant technique. The advantage of these optimized app helps in accessing people even in slow internet speed connection. This technique implemented by the Chairman of the board is useful to people living in remote areas, which helps in highlighting Facebook amongst the other networking sites.

Virtual Reality: In 2017, the Chairman of the board decided to launch video, whether it is live, recorded, or 360⁰. It led to the growth of 360⁰ videos on Facebook. This attracted more people towards Facebook.

Style Enhancement: The Chairman of the board also decided to launch assistive technology for the visually impaired for reading out the content of the pages, including pictures, based on image recognition. The Chairman of the board and the company as a whole decided to launch a unique feature of style transfer that adds a filter to the live videos, which helped in improving the experiences of people shooting live videos.

Privacy Concerns: The Chairman of the board also has been continuously working on revamping privacy policy for 2 billion monthly users of Facebook after a series of scandals. The Chairman of the board in 2019 released manifestos, which outlined a new vision for the privacy of the world’s biggest social platform. Also, the Chairman of the board told that the company is focusing on introducing a way to make the message time-out so that they will get vanish after a preset time.

Also, the Chairman of the board informed that the messaging app would also employ end-to-end encryption for monitoring the illegal use like child exploitation, terrorism, and extortion. Moreover, according to the Chairman of the board, Facebook will no longer retain the data in countries having weak records on human rights like privacy and freedom of expression.

Common platform: The board of the Chairman, also informed Facebook would allow the users to opt in to send or receive messages across any of its services like  Whatsapp and Instagram, and, also to extend wireless SMS messaging as well.

Facebook Organizational Structure

In the year 2012, Facebook had its first initial public offering to sell their stocks in the public. Facebook organizational structure is a variation of the traditional organizational structure of the business. Facebook organizational structure has been adapted to suit the needs keeping in mind the operation involved information technology and the Internet. Facebook organizational structure composition and design have been structured to meet the needs and the goals of the business. Facebook organizational structure is a response to the dynamics of the global online social media market. Moreover, Facebook organizational structure facilitates the company’s organizational growth and development.

Facebook organizational structure enables social media to expand and diversify. Facebook organizational structure yields a competitive advantage to make the company network robust against the competition. Let us have a look at the Facebook organizational structure.

The pattern of the Facebook organizational Structure is vertical- based. The key departments of Facebook organizational Structure include Information Security, Business Development, Marketing center, Finance Center, and Engineering.

Facebook’s corporate structure is as follows:

Corporate Function-Based Teams

It maintains corporate teams throughout the organizational structure. The following are the primary corporate function- based Facebook organizational Structure:

• E. O
• Finances
• Operations
• Information and technology
• Privacy
• Security
• Marketing
• Legal
• Accounting
• Human resources
• Production
• Geographic Divisions

Regionals Divisions

Regionals divisions are another main feature of the Facebook organizational structure. Facebook uses regional divisions based on the variations in social networking and online advertising market dynamics. Facebook organizational structure addresses the behavior of people and advertisers when using the website and the apps. The geographic divisions and function-based teams determine many aspects of the company management strategy and productive strategies. Facebook Organizational structure includes the following geographic divisions:

• North America
• Latin America
• Europe, Middle East & Africa
• Asia & South Pacific

Product Based Division:

Employees based division is employed by Facebook organizational structure. It involves corporate or global teams that manage operations related to specific products. Facebook organizational structure operations focus on social networking services, potential expansion, and diversification. The company is concentrating on adding and changing new products in the Facebook corporate structure, thus influencing the Facebook marketing mix. In 2018, Chairman of the board declared that the company is shaking things in a massive way and is reorganizing the company into three core areas.

Therefore, the Facebook organizational structure comprises of the following product-based divisions:

• Family of Apps
• New Platforms and Infrastructure
• Central Product Services

Key Executives of Facebook Organizational Structure

• Mark Zuckerberg is Chairman of the board and the Chief Executive Officer in the Facebook organizational Structure. The Chairman of the board is ranked as the top 5 wealthiest people in the world.
• David M Wehneris the Chief Financial Officer of the company. He joined Facebook in the year 2011 and became the CFO in the year 2014.
• Mike Schroepfer is the CFO since 2013. He was the vice president of the company since 2008.
• Christopher Cox is the Chief Product Officer and in charge of the key global product management design and marketing.

            Thus, the matrix Facebook organizational structure provides flexibility to the operations in social media and online advertising. It enables the company to respond to market changes. Also, Facebook organizational structure aids in corporate control. Like a Corporate function- based team allows the company to maintain control and direction of the operations worldwide. The product-based division aids in creativity and innovation in product development.

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Zara Company is a Spanish apparel retailer having chain stores with a Zara mission statement. Zara was founded in the year 1975 by Amancio Ortega. Zara is the flagship chain store of the Inditex group, which is the largest apparel retailer having a Zara mission statement. It also owns brands like pull and bear, Massimo Dutti, Oysho, Zara Home, and Uterque.  Zara specializes in fast fashion and products, which include clothing, shoe, accessories, swimwear, beauty, and perfumes. Zara makes up to 20 closing collections a year. Zara Company is a Spanish clothes and accessories brand that focuses on the latest fashion and high quality yet affordable, having a Zara mission statement. Probably the amalgamation of these qualities and a Zara mission statement, Zara go-to fashion brand for all.

Zara company, started with a small store in Spain, is now the world’s largest retailer, and its founder, Amancio Ortega, is the 4th richest man in the world. Zara company started when Ortega set up a dressmaking factory, Inditex, in the year 1963. Ten years later he set up a small store named Zorba in Spain with a budget of only 30 Euros. However, after learning that there was a bar called Zorba two block away, they rearranged the letters and molded the sign to Zara. The very first Zara company store featured low price look-alike products, of similar popular high-end clothing fashion. Later, Zara company opened additional stores across Spain.

 Gradually, Zara company changed the design, manufacturing, and distribution process. It was done to reduce lead times and focuses on the new trends in a quicker way, called “instant fashions.” Zara Company included the use of improved and upgraded information technologies and also started using a group of designers instead of an individual. This resulted in the Zara company to become what it is today having a unified Zara mission statement. Zara company slowly expanded its stores form the owner of Spain to the rest of the country and then later to Portugal. By the 1990s, Zara company expanded the stores to the United States, France, and most of the countries in Europe with Zara mission statement serving the society.

The first store featured similar low-priced products of popular, higher-end clothing. Ortega opened additional stores throughout the country. During the 1980s, Ortega changed the design, manufacturing, and supply chain to reduce lead times and react to new trends in a much quicker way, which Zara called “instant fashions.” The improvements included the use of information technologies and using a group of designers instead of individuals. And, that’s how the world’s favorite fashion brand of today was born.

Zara slowly expanded its empire from the town in Spain to the rest of the country and then later to Portugal. By the 1990s, the store had expanded into the United States, France, and most of Europe. Today Zara Company operates in 88 countries with having approximately 6500 stores all over with having a unified Zara mission statement.

Zara Mission Statement

Zara company Zara mission statement focuses on the firm passion and the determination of Zara company to be the leading fashion brand globally. The vision and the Zara mission statement have played a crucial role in the growth and popularity of the Zara company. Zara mission statement is to provide customers what they want and get it faster than anyone else. With such a simple, concise, and straight forward Zara mission statement expresses the way Zara Company has been so successful. Therefore Zara mission statement has the following parts:

• Distinguished products
• Improved lives

Zara company is also concerned with the likes and the interests of the clients. That is why Zara company focuses on learning about the wants to inform the design of its products, and this is what makes Zara company brand unbeatable. Also, Zara company focuses on meeting the demands of its clients when needed. It improves in enhancing and sustaining loyalty. This unique Zara supply chain has increased the speed of delivering products faster, having a well- established brand image all across the markets.

Vision Statement

Zara company vision statement focuses on contributing to the sustainable development of the society and the environment with which we interact. The vision statement of Zara company includes:

• Developing Society
• Improving the environment

Apart from the Zara mission statement, some core values that Zara Company follows are:

• Zara company core values include beauty clarity, and sustainability, which acts as the guiding principles in the operations.
• Zara company acknowledges and works towards fostering working culture and to be updated with the market demands.

Zara Company has future goals that work for the environment and the social realm. Zara Company advances through its mission statement, also focusing on meeting the needs of the customers. Another critical factor of Zara Company is the core values that continue to influence the internal organization and the attitudes towards the vision and mission statement of Zara Company.

Zara Supply Chain

Analyzing the Zara case study of the Zara supply chain of Zara Company allows the organization to be flexible in the context of the amount, frequency, and the variety of the products to be launched. When going through the Zara case study of Zara supply chain, it is seen that the key of Zara Company is to establish an agile Zara supply chain that rests on the following approaches:

The Proximity of Supply: The suppliers and the Zara supply chain are tightly knit. Zara Company and the suppliers are all close to the factory so that they can order day basis on the needs and the demands of the customers ever.

Procurement Methodology: Another factor that is revealed after having a look at the Zara case study related to the Zara supply chain, the procurement team of Zara Company does not focus on the number of finished clothes. Zara Company, therefore, focuses on the quality of the raw materials needed to manufacture the clothes. This helps in reducing the waste, and the fabric can be reused but not to resell the piece of clothing that cannot meet the expectations.

Production Feedback: Another factor that can be concluded when going through the Zara case study on the Zara supply chain and its success is the feedback process of Zara Company. Every day the manager gives the feedback of the customers to the market specialists. They pass the information along with the production and the design teams. The rapid feedback loop of the Zara supply chain helps in a quick and agile response to the market.

Local Manufacturing: Zara supply chain, according to the Zara case study, presents a drastically different approach than the competitors. Instead of outsourcing production in Asia and Western Europe, Zara Company manufactures the product in Galicia. Zara Company keeps near about 85% of the plants idle, as to minimize the response to the demand changes all around the world.

Demand Forecasting: According to the Zara case study related to the Zara supply chain, it reaps the benefits of efficient inventory management models. This helps in determining the exact quantities of the items that are needed by every store. Zara case study also shows that Zara Company ships its products twice a week in a very small amount. Even if the experiment fails, the agile Zara supply chain assists in providing different styles in a short period. Zara supply chain helps Zara company to find the right product almost every time.

The synergy between Business Strategy and Operational Process: Zara supply chain strategy in context to Zara case study is achieving growth through diversification with the vertical integration strategy. It works on couture design, distributors, manufacturers, and retail clothes that are launched just after the two weeks of the ramp show. Zara Company owns the Zara supply chain and competes on its speed in the competitive market, embodying the idea of fast fashion.

Just in Time Production: Zara supply chain focuses on the delivery of fashionable and trendy clothes through a controlled and integrated process of just in time.  Zara supply chain also focuses on a significant amount of its in house production, and also makes sure that the factories reserve 85 percent of the capacity for in-season adjustment. Analyzing the Zara case study, the turnaround time of Zara Company is miraculous in context to Zara supply chain management.

How Zara do it?

• Zara Company today depends on the agile oriented Zara supply chain that is equipped to bring and deliver the goods to the market quickly and cost-efficiently. Thus these factors have led Zara Company to speed to market and have led to rethinking their manufacturing and Zara supply chain strategies.
• Fast fashion goods as they are instantly produced and pushed into shelves immediately by Zara company in context to Zara supply chain. To accommodate the speedy schedule, order fulfillment, distribution, and warehouse operations, Zara Company focuses on these resulting in a sustaining and enhancing customer base.

Thus, based on the Zara case study on the Zara supply chain, one can understand that a robust supply chain and Zara mission statement have led to the success of Zara company to a great extent.

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